Catrina M Craft

Speaker

AS SEEN ON

AVAILABLE FOR

Live Conferences, Webinars, Panels, Podcasts, Virtual Presentations

TRAVELING FROM

Dallas, Texas

ABOUT

Catrina is a CPA, Tax Strategist, and fractional CFO with over 20 years of experience working

with some of the most successful people in the entertainment industry and creator economy.

From comedians and syndicated radio personalities to Grammy Award winners and

NY Times best-selling authors, Catrina has helped them all manage their finances and

grow their wealth.

She is also an entrepreneur, educator, author, and founder/CEO of The Wealth Intelligence course.

Known for her passion for working alongside high-achieving entrepreneurs, Catrina has customized tax strategies that have saved business owners hundred of thousands.

Catrina's mission is to help business owners to stop overpaying taxes, work along side business owner to implement a wealth legacy plan and build their wealth.

AVAILABLE FOR

Live Conferences, Webinars, Panels, Podcasts, Virtual Presentations

TRAVELING FROM

Dallas, Texas

ABOUT

Catrina is a celebrity CPA and fractional CFO with over 15 years of experience working with some of the most successful people in the entertainment industry. From comedians and syndicated radio personalities to Grammy Award winners and NY Times best-selling authors, Catrina has helped them all manage their finances and stay on top of their money.

She is also an entrepreneur, educator, author, and founder/CEO of The Craft Money Map. Known for her passion for working alongside high-achieving entrepreneurs, Catrina has customized tax strategies that have saved business owners over $150,000 annually.

Her knowledge of accounting and tax strategies has afforded her the opportunity to educate business owners through various forums, webinars, radio, tv, and conferences,

Her mission is to help business owners to stop overpaying taxes, work along side business owner to implement a wealth legacy plan and build their wealth

TOPICS

The Business of Show Business - Women In The Film Industry Running A Successful Business

Dallas Startup Week - Taxes for Creatives in Business

Stop Throwing Away Your Hard Earned Money - Make Your Business Profitable

What Type of Real Estate Investing is Best For Me ? Passive Income, Ordinary Income, or Investment Income

Tax Savings Strategies Missed by Business Owners

Wealth Strategies for Small to Mid-size Businesses

TOPICS

What Type of Real Estate Investing is Best For Me ? Passive Income, Ordinary Income, or Investment Income

Tax Savings Strategies Missed by Business Owners

Wealth Strategies for Small to Mid-size Businesses

Podcast Guest

That Entrepreneur Show Podcast Ep. 2/10, hosted by Vincent A. Lanci

Stop overpaying taxes and start keeping more of what you earn. In this episode, Catrina breaks down powerful tax strategies for entrepreneurs, including how to properly use the home office deduction, leverage the Augusta Rule, and structure your entity the right way. She also explains why retirement planning and working proactively with a tax professional are key to maximizing deductions and minimizing long-term tax liability.

That Entrepreneur Show Podcast Ep. 1/10, hosted by Vincent A. Lanci

Tax planning isn’t optional. It’s a growth strategy. In this episode, Catrina explains why choosing the right business structure and understanding the tax code can dramatically impact profitability. She shares practical strategies on maximizing deductions, hiring family members, managing vehicle expenses, and avoiding costly mistakes like co-mingling funds, while highlighting the value of working with a proactive tax strategist who understands your industry.

SharkPreneur Podcast, hosted by Seth Greene

Turn tax chaos into a year-round wealth strategy. In this episode, Catrina reveals the KPIs that truly drive profitability and the entity and election decisions that make or break your tax savings. She also breaks down powerful strategies like bonus depreciation, Section 179, and QBI, showing how smart tax planning can free up serious cash to reinvest and scale.

Boss Leap Podcast, hosted by Dr. Sylvia E. Morris & Dr. Angela C.B. Walker

Generational wealth starts with your why, not a quick fix. In this episode, Catrina shares her journey from corporate limits to financial freedom and explains how purpose-driven strategy transforms tax burdens into wealth-building opportunities. She outlines how to move from reactive accounting to proactive planning, build multiple income streams, and use real estate investing as a powerful tool for long-term capital growth.

Business Roundtable, hosted by David W. Carr

Are you building revenue, but leaking wealth to taxes? In this episode, Catrina breaks down how the Craft Money Map System helps business owners reduce tax liability by 25% and increase profitability by 20% through a proactive strategy. She explains why compliance isn’t enough, how to structure for growth and eventual exit, and how financial clarity fuels stronger leadership decisions.

Multifamily Insights Podcast, hosted by John Casmon

Are you asking your tax advisor the right questions? In this episode, Catrina shares how real estate investors can use proactive tax planning to protect cash flow, stay compliant, and accelerate wealth building. She explains how to move beyond basic tax prep and align your investing strategy with smart entity structure, deductions, and long-term financial vision.

Sales Pop!, hosted by John Golden

High income doesn’t equal financial freedom. In this episode, Catrina shares the hard lesson that changed how she approaches wealth, and why protecting income matters more than earning more. She breaks down the tax strategies and structural moves entrepreneurs, coaches, and consultants must implement now to build resilient, long-term financial security.

The Practical Wealth Show, hosted by Curtis May

Compliance keeps you safe, strategy builds wealth. In this episode, Catrina explains how entrepreneurs can legally reduce taxes by 25% and increase profits by 20% using proactive planning strategies the ultra-wealthy already apply. She shares her personal rebuilding story and breaks down the critical difference between reactive tax filing and intentional wealth strategy.

The Best of Investing Podcast and Radio Show, hosted by Edward Brown

Learn the tax game the wealthy play, and how to use it too. In this episode, Catrina breaks down the strategic tax moves high-net-worth individuals use to protect capital and grow wealth. She explains how investors can apply these same principles to improve after-tax returns and make smarter long-term investing decisions.

The Amanda Kaufman Show, hosted by Amanda Kaufman

Most coaches aren’t overpaying taxes because they’re doing it wrong, they’re overpaying because no one taught them the rules. In this episode, Catrina breaks down how high-earning coaches and creators can use a proactive tax strategy to keep more of what they earn. It’s an empowering conversation about planning ahead, thinking like a CEO, and turning the tax code into an opportunity instead of an obstacle.

Women Influencers, hosted by Veronica Malolos

Be bold. Be strategic. Build wealth on your terms. In this episode, Catrina shares her journey from traditional career expectations to becoming a leading tax strategist for entrepreneurs and creatives. She opens up about early financial setbacks, the power of mentorship, and how persistence, advanced tax strategy, and innovative thinking create real financial independence for women in business.

The Accidental Landlord, hosted by Peter McKenzie

Real estate isn’t just about cash flow. It’s about tax strategy. In this episode, Catrina breaks down how investors can use cost segregation, accelerated depreciation, and smart structuring to significantly reduce tax liability. She also explains why short-term rentals can be especially powerful for high W-2 earners looking to offset income and build wealth faster.

Inspired to Invest, hosted by Serena Holmes

Maximize profit by mastering the tax laws behind real estate. In this episode, Catrina shares how investors can use strategic structuring, cost segregation, and 1031 exchanges to increase returns and avoid costly mistakes. She also breaks down cross-border investing considerations, partnership agreements, and compliance strategies that protect profitability while scaling a portfolio.